This is Gold: The Disney Machine
Illustrations by Harry Gold. With the live action remakes of Jungle Book and Beauty and the Beast, you have to wonder what is next for read more …Continue reading This is Gold: The Disney Machine
Category: News
VIMEO GOES 360: Creators rejoice!
By Jen Brewster. For those involved in the making of 360 degree content, it was always with a heavy heart that you went down the read more …Continue reading VIMEO GOES 360: Creators rejoice!
REST IN PEACE BILL: GONE FROM US, BUT NOT FORGOTTEN
Desmond Robert “Bill” Leak (9th January 1956 – 10th March 2017) By Marcus Honesta. Humour is one of the most difficult of things to master. read more …Continue reading REST IN PEACE BILL: GONE FROM US, BUT NOT FORGOTTEN
This is Gold: The R-rated Superhero Movie
Illustrations by Harry Gold. With the success of Deadpool, and the joyous reactions to Logan, Hugh Jackman’s last hoorah as Wolverine, we are finally getting read more …Continue reading This is Gold: The R-rated Superhero Movie
SEE, THERE IS ANOTHER WAY! Agencies can make money charging for creative.
By Dorothy Thompson. For some months a number of my colleagues at Crossing The Line have written about the questionable means by which some advertising read more …Continue reading SEE, THERE IS ANOTHER WAY! Agencies can make money charging for creative.
This is Gold: Oscars 2017 (The Aftermath)
Illustrations by Harry Gold. When Bonny and Clyde opened that envelope and said the words, La La Land, the sky cracked open and all hell read more …Continue reading This is Gold: Oscars 2017 (The Aftermath)
This is Gold: Oscars 2017
Illustrations by Harry Gold. We are just days away from the 89th Academy Awards ceremony, and the Aussies are representing majorly this year, with Lion read more …Continue reading This is Gold: Oscars 2017
This is Gold: LEGO Batman
Illustrations by Harry Gold. Who knew that when Warner Bros invested less than $50million in The LEGO Movie, it would gross something in the region read more …Continue reading This is Gold: LEGO Batman
Sunt in nihil occaecati rem rerum
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Donec ac ipsum vel tellus viverra finibus ac at arcu. Proin dignissim risus quis tempor fringilla. Nunc read more …Continue reading Sunt in nihil occaecati rem rerum
This is Gold: Introducing our new cartoon corner
This week we introduce the wonderfully talented artist, Harry Gold. Each week he will be taking aim at the film, media and advertising industry with read more …Continue reading This is Gold: Introducing our new cartoon corner
Watch: Storytelling in Virtual Reality – Trends and Complexities
Virtual reality – or the idea of it – has been around in various guises for decades, even centuries according to some. But only in read more …Continue reading Watch: Storytelling in Virtual Reality – Trends and Complexities
“Stop this fraud!” P&G Chief tells marketing industry
HAS P&G BRAND CHIEF “BELLED THE CAT” IN CALLING OUT ‘MURKY’ AND ‘FRAUDULENT’ DIGITAL MARKETING PRACTICES? By Marcus Honesta. Well it had to happen; but read more …Continue reading “Stop this fraud!” P&G Chief tells marketing industry
The most expensive commercial spot in the world
THE WORLD’S MOST EXPENSIVE TELEVISION MEDIA PLACEMENT IS UPON US & IS SET TO BREAK ALL RECORDS … AGAIN. By Marcus Honesta. Forget about the read more …Continue reading The most expensive commercial spot in the world
Tropfest announces 2017 finalists…and YES! Half of them are women.
TROPFEST, the world’s largest short film festival, has announced the 16 talented finalists for this year’s festival, and thank the lord, fifty percent of those read more …Continue reading Tropfest announces 2017 finalists…and YES! Half of them are women.
Can VR help save the world?
While many are looking at virtual reality as the next step in an accelerated gaming landscape, or an opportunity to tell stories in a different read more …Continue reading Can VR help save the world?
HTC is building a VR eco-system
By Jenny Brewster. Attendees at this year’s CES in Las Vegas were hoping for another year of major announcements from the current VR big guns. read more …Continue reading HTC is building a VR eco-system
Four new VR cameras that might change the way we work
By Raymond Leung. Soon (if not now) the days of strapping a bunch of GoPros to a stand will be something we reminisce about around read more …Continue reading Four new VR cameras that might change the way we work
Embracing design as therapy to get to the heart of business problems
By Gina Baldassarre ‘Empathy’ is defined by the Merriam-Webster dictionary as “the action of understanding, being aware of, being sensitive to, and vicariously experiencing the read more …Continue reading Embracing design as therapy to get to the heart of business problems
CES 2017: Introducing the next wave of VR
For lovers of consumer technology, the annual CES Conference in Las Vegas, Nevada, is a mouth-watering gadget banquet, where hundreds of manufacturers display their new read more …Continue reading CES 2017: Introducing the next wave of VR
Ad agencies probed over contracts to produce commercials
Our American friends have just turned the blowtorch on advertising agencies and their dubious practice of promoting their own, in house production services. An investigation read more …Continue reading Ad agencies probed over contracts to produce commercials
The Frogs Hollows Interview
What do you call a film company that specialises in “meaningful stories created for the digital space?” This very question was on the minds of Mark read more …Continue reading The Frogs Hollows Interview
Jaguar points to the future with global car launch in VR
As consumers continue to get there hands on a variety of Virtual Reality hardware, brands and marketers are increasingly using this new medium as an read more …Continue reading Jaguar points to the future with global car launch in VR
Research For Better Or Worse
As a Producer/Director I often wished that I had some of the money for production that my clients spent on research. In my new life read more …Continue reading Research For Better Or Worse
Programmatic: A Brand Marketer’s Guide
Soon, all brands will be confident in their ability to use programmatic buying to engage and move audiences when it matters most. This guide shows read more …Continue reading Programmatic: A Brand Marketer’s Guide
The Case For Creativity
For the upcoming 2016 edition of my book The Case for Creativity, I took time to reflect on three years of studying the Cases for read more …Continue reading The Case For Creativity