Providing emerging female directors with insider knowledge on how advertising agency creative teams and heads of TV production departments select and work with TVC directors, read more …Continue reading Free The Bid Australia presents TVC Pitch Intensive in Melbourne and Sydney
By Andrew Baxter. Edelman’s annual Trust Barometer report in 2017 carried a headline “Trust is in crisis around the world”. A KPMG report last year read more …Continue reading BRAND POWER IN THE AGE OF DECLINING TRUST.
By Craig Giammona. Kraft Heinz might need a new recipe. The packaged food giant reported a troika of bad news on Thursday – profit that missed read more …Continue reading $22B STOCK ROUT: ONE OF THE BIGGEST COMPANIES IN THE WORLD IS FACING AN EXISTENTIAL CRISIS.
By Mike Canavan, CEO BBS Australasia. It seems everyone today is looking to get more blood out of the proverbial stone than ever before. The read more …Continue reading HOW MUCH DOES IT COST TO MAKE A REALLY GOOD AD?
PHOTOPLAY director and designer Lucinda Schreiber showcases her signature stop-frame animation style in whimsical new Samuel Hubbard campaign, ‘Ridiculously Comfortable Shoes’. Crafted entirely around the read more …Continue reading PHOTOPLAY Director Lucinda Schreiber Brings Animated Magic to Samuel Hubbard’s Latest Campaign
By Luke Slattery. The chance discovery in a Sydney library of a 500-year-old sketch by one of the greats of the Renaissance period has stunned read more …Continue reading DIVINE DISCOVERY: RENAISSANCE ART FOUND BY SYDNEY UNIVERSITY LIBRARIAN
By Brian Amerige. “In this fascinating two part series a real FACEBOOK insider gives his view on Censorship and FACEBOOK”. “Unassailable” truths turn brittle read more …Continue reading FACEBOOK HAS A RIGHT TO BLOCK ‘HATE SPEECH’—BUT HERE’S WHY IT SHOULDN’T – Part Two
By Marcus Honesta. Well, it was bound to happen. The snivel libertarians are in meltdown yet again; screaming from the rooftops and baying for blood. read more …Continue reading WHATEVER HAPPENED TO FREEDOM OF THE PRESS?
As the school year begins and the summer holidays draw to a close, parents become more involved in their child’s education. Yamaha Music Australia is read more …Continue reading APPLICATIONS OPEN FOR YAMAHA’S GREAT START GRANT
Leaping head first into the flames, //Thirteen & Co writer and director Patrick Fileti’s INFERNO delves into the heartland of Tulepec, Mexico to tell the read more …Continue reading An Explosive Town Sets Itself On Fire In Patrick Fileti’s New Film INFERNO
By Heidi Lux. Pixar just dropped the first film in its new SparkShorts program, and the film tackles an issue we’ve never seen discussed in a Pixar read more …Continue reading PIXAR’S NEW SHORT FILM MAKES A BOLD STATEMENT ABOUT TOXIC MASCULINITY IN THE WORK PLACE
By Marcus Honesta. I don’t know about you, but every time I pick up a paper, listen to the radio, or turn on the television, read more …Continue reading “I’M DEEPLY OFFENDED”— AND ALL THE REST
By Brian Amerige. “In this fascinating two part series a real FACEBOOK insider gives his view on Censorship and FACEBOOK”. In late August, I wrote read more …Continue reading FACEBOOK HAS A RIGHT TO BLOCK ‘HATE SPEECH’—BUT HERE’S WHY IT SHOULDN’T (Part One)
By Mark Ritson. The ACCC released the preliminary findings from its “Digital Platforms Inquiry” yesterday and the potential implications of the 378-page report are enormous. read more …Continue reading WHY YOU SHOULD CARE ABOUT THE ACCC REPORT INTO DIGITAL PLATFORMS
By Lilly Vitorovic. New eye tracking technology has been used to determine the dream holiday in an interactive advertising campaign for budget carrier Jetstar, in read more …Continue reading JCDECAUX – JETSTAR EXPERIMENT WITH EYE TRACKING TECH FOR DREAM HOLIDAY TRAVEL CAMPAIGN
By Dorothy Thompson. Jeff Bridges and Sarah Jessica Parker play their old roles in the spot The Dude is back, and so is Carrie Bradshaw—but read more …Continue reading STELLA ARTOIS REPRISES ‘THE BIG LEBOWSKI’ AND ‘SEX AND THE CITY’ IN SUPER BOWL AD
By Marcus Honesta. You have to go back a long time historically to replicate a similar truly cataclysmic worldwide marketing blunder. It was Tuesday, April read more …Continue reading WHEN WILL CORPORATIONS STICK TO MARKETING RATHER THEN SOCIAL ENGINEERING?
Welcome back to a wonderful and bright New Year from CROSSING THE LINE. 2019 is the year of the PIG and wish all our readers, read more …Continue reading WELCOME BACK! FROM THE PUBLISHERS OF CTL