SIMPLY THE BEST: Our Top 5 Ads
By Jen Brewster. Hello again, dear friends. I hope you have all recovered from last Friday’s AWARD Awards and the ongoing celebrations that saw many read more …Continue reading SIMPLY THE BEST: Our Top 5 Ads
Year: 2018
SOCIAL MEDIA INJUSTICE CLAIMS ANOTHER VICTIM
By Dorothy Thompson. The court of social media is now in session. All appearing before the court will automatically be found guilty. That’s the way read more …Continue reading SOCIAL MEDIA INJUSTICE CLAIMS ANOTHER VICTIM
IN A WORLD OF LIES AND SPIN: WHOM CAN YOU TRUST?
By Marcus Honesta. Whilst flicking through a number of articles written by eminently well-informed and reliable commentators this week, I was struck by a very read more …Continue reading IN A WORLD OF LIES AND SPIN: WHOM CAN YOU TRUST?
PRODUCTION DESIGN: How Stuart Craig helped take Harry Potter from page to screen
By Brass Tacks Production Design. The built environment is more than just a background, it serves to aid the film’s narrative. Assigning personality to your read more …Continue reading PRODUCTION DESIGN: How Stuart Craig helped take Harry Potter from page to screen
Justin McMillan unveils powerful campaign for International Missing Children’s Day
To promote improved child safety strategies and techniques for parents, Goodoil Films director Justin McMillan and Byron Studios have teamed up to release provocative film, read more …Continue reading Justin McMillan unveils powerful campaign for International Missing Children’s Day
SIMPLY THE BEST: Our Top 5 Ads
By Jen Brewster. Hello dear friends! Are you all looking forward to the imaginatively titled AWARD Awards on Friday this week?I have all of my read more …Continue reading SIMPLY THE BEST: Our Top 5 Ads
CELEBRITIES BRAND ENDORSEMENTS: THINGS TO CONSIDER WHEN WEIGHING UP THEIR VALUE.
By Mike Canavan, CEO BBS Australasia. You often hear a mournful and somber marketing or PR spokesperson at a hastily convened press conference proclaiming: “the read more …Continue reading CELEBRITIES BRAND ENDORSEMENTS: THINGS TO CONSIDER WHEN WEIGHING UP THEIR VALUE.
THE FUTURE OF THE AGENCY MODEL IN A POST-SORRELL ERA.
By Gideon Spanier, Campaign Magazine. As WPP faces break-up calls in the wake of Sir Martin Sorrell’s exit, the agency holding company model is under read more …Continue reading THE FUTURE OF THE AGENCY MODEL IN A POST-SORRELL ERA.
IS THE TAX RORT UP FOR THE TECH GIANTS GOOGLE FACEBOOK ETC?
By Marcus Honesta. Very few things seemed to monster the big tech giants Facebook, Google, Twitter, Instagram Amazon & Uber. They blithely bluster forth, repelling read more …Continue reading IS THE TAX RORT UP FOR THE TECH GIANTS GOOGLE FACEBOOK ETC?
INSIDE THE DIRECTING PROCESS
By Clara Chong, Director at Main Course Films. With over 8,000 submissions from 90 countries, My RØDE Reel has not only become the world’s largest read more …Continue reading INSIDE THE DIRECTING PROCESS
Simply The Best: Our Top 5 Ads
By Jen Brewster. This week’s choices for our top 5 favourite spots are solid. Solid as… THE ROCK. Regardless of what you think, let it read more …Continue reading Simply The Best: Our Top 5 Ads
WHEN DID I BECOME TOO OLD TO MATTER?
AGEISM; THE GREATEST THREAT TO FACE AD AGENCIES, PRODUCTION & MARKETERS. By Dorothy Thompson. Autumn is always my favourite time of the year. The read more …Continue reading WHEN DID I BECOME TOO OLD TO MATTER?
WHY IS IT THAT NEW ZEALAND DOES BETTER CREATIVE WORK THEN WE DO IN AUSTRALIA?
By Marcus Honesta. Perhaps we should sub out all our tourism advertising work in the future to New Zealand. There is some strong evidence that read more …Continue reading WHY IS IT THAT NEW ZEALAND DOES BETTER CREATIVE WORK THEN WE DO IN AUSTRALIA?
SIMPLY THE BEST: Our Top 5 Ads
By Jen Brewster. What up guys? Have you been good little boys and girls since I last watched a million ads and chose our 5 read more …Continue reading SIMPLY THE BEST: Our Top 5 Ads
A BEGINNERS GUIDE TO PRODUCTION DESIGN: Asking the right questions
By Brass Tacks Production Design. Production Design seems to be thought of as a mystic art to those who aren’t familiar with our role in read more …Continue reading A BEGINNERS GUIDE TO PRODUCTION DESIGN: Asking the right questions
Ad Robot arrives to shake up the advertising industry
By Jen Brewster. Since the dawn of time, technology has helped the human race evolve. From simple tools to advanced robotics and automation, innovation has read more …Continue reading Ad Robot arrives to shake up the advertising industry
THAT “WASCALLY WABBIT”: TURNS 80, HAPPY BIRTHDAY BUGS.
By Dorothy Thompson. Well what hasn’t he done? Dragon Slayer, Opera Star, Explorer, Fly Boy, Oscar Winner, a Star on the Hollywood Walk Of Fame. read more …Continue reading THAT “WASCALLY WABBIT”: TURNS 80, HAPPY BIRTHDAY BUGS.
WHY DON’T I LAUGH AT ADS ANY MORE?
By Pat Krūms, Creative Director and one time stand up comic. Whenever we create a commercial, we’re asking people to either buy something or do something. read more …Continue reading WHY DON’T I LAUGH AT ADS ANY MORE?
Hottest video in the world right now – Childish Gambino ‘This is America’
Not content with hosting SNL, creating one of the world’s most talked about TV shows ‘Atlanta’, and starring as Lando Calrissian in the forthcoming Star read more …Continue reading Hottest video in the world right now – Childish Gambino ‘This is America’
7 Habits of Highly Successful Procrastinators
By Alex Wadelton, Consulting Creative Director and Writer…and Happiest Person in the World. Nowadays, you can’t help but hear advice about to be successful you read more …Continue reading 7 Habits of Highly Successful Procrastinators
Cultural Change and the challenge of Digital Transformation
By Simon Van Wyk, Digital Strategist and Founder at Blue Road Group. I’ve been working with senior executives in medium sized companies who’ve found themselves read more …Continue reading Cultural Change and the challenge of Digital Transformation
“THERE ARE TWO THINGS I DON’T LIKE ABOUT A CORPORATE SPONSOR, THEIR FACE!”
By Marcus Honesta. Decisions of convenience flow like babbling brooks when it comes to how companies do business these days. It allows those that choose read more …Continue reading “THERE ARE TWO THINGS I DON’T LIKE ABOUT A CORPORATE SPONSOR, THEIR FACE!”
HOW DO WE FIX ADVERTISING TODAY?
By Dorothy Thompson. I have always been a great lover of history, why things happened, the way they did; this to me is truly inspiring. read more …Continue reading HOW DO WE FIX ADVERTISING TODAY?
ONE HUNDRED YEARS ON: LEST WE FORGET: THE GREAT AUSTRALIAN WAR PHOTOGRAPHERS.
By Marcus Honesta. With the One Hundred Anniversary of the end of the Great War commemorated this year, the names of Frank Hurley and Damien read more …Continue reading ONE HUNDRED YEARS ON: LEST WE FORGET: THE GREAT AUSTRALIAN WAR PHOTOGRAPHERS.
FAMILY SITCOMS ARE BACK, BIGGER AND BOLDER THEN EVER.
By Dorothy Thompson. How does the intro go? Here’s the story, Of a lovely lady, Who was bringing up three very lovely girls, All of read more …Continue reading FAMILY SITCOMS ARE BACK, BIGGER AND BOLDER THEN EVER.
WHAT YOU NEED TO DO TO EMPLOY CHILDREN UNDER 15 YEARS IN NSW IN A PRODUCTION.
To assist in the obtaining of permission to employ Children, and the terms and conditions associated on each occasion with regard to their participation in, read more …Continue reading WHAT YOU NEED TO DO TO EMPLOY CHILDREN UNDER 15 YEARS IN NSW IN A PRODUCTION.
THE BUZZARDS CIRCLE THE WOUNDED CARCASS OF WWP: WHAT NEXT FOR THE LEVIATHAN?
By Marcus Honesta. The buzzards are already circling the wounded corpse of the once great Leviathan, WPP. Almost AUD $1.8 Billion was wiped off the read more …Continue reading THE BUZZARDS CIRCLE THE WOUNDED CARCASS OF WWP: WHAT NEXT FOR THE LEVIATHAN?
“FIVE CAME BACK” on Netflix: ANZAC DAY 2018: LEST WE FORGET.
By Marcus Honesta. With the ANZAC Commemoration just a few short days away, I thought it would be timely to reflect on much of what read more …Continue reading “FIVE CAME BACK” on Netflix: ANZAC DAY 2018: LEST WE FORGET.
UNSOCIAL KIDS: The dying art of conversation
By Steve May, Copywriter and Director at Rockatansky. We bang-on to kids about the importance of paying attention when someone is talking to you. It’s read more …Continue reading UNSOCIAL KIDS: The dying art of conversation
Terror Nullius and the Problem of Private Arts Funding
By Libby Gandhi. The Ian Potter Foundation has been accused of political censorship after it withdrew support for ‘Terror Nullius’, an irreverent political film that read more …Continue reading Terror Nullius and the Problem of Private Arts Funding