This is Gold: UNITED’s new marketing strategy

By - CTL
April 17, 2017

Illustrations by Harry Gold.

Woah…what a nightmare for a marketeer. The brand you work for loads up and shoots itself through the skull by virtue of a PR disaster.

A disaster such as dragging a paying passenger, bloodied and screaming, off of a flight so that your own staff can sit their fat asses in the poor bastard’s seat.


But maybe the marketing team had better ideas, thinks Harry Gold…



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