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THE SURPRISING RADICAL POLITICS OF DR SEUSS

By Fiona Macdonald. In Part One of this wonderful piece, on the 115th anniversary of Dr Seuss’ birth, Fiona Macdonald looks at how creating wartime read more …Continue reading THE SURPRISING RADICAL POLITICS OF DR SEUSS

WHEN BLACK AIN’T BLACK!

By Marcus Honesta. Well just when you thought it couldn’t get any more absurd, Hollywood never ceases to disappoint. Having just played a Blue Genie read more …Continue reading WHEN BLACK AIN’T BLACK!

BEGA NOT A HAPPY VEGEMITE WITH AD SPREAD

By Nick Tabakoff. Some of Australia’s top food brands, including Vegemite and Bega Peanut Butter, have sent shockwaves through the advertising world by moving all read more …Continue reading BEGA NOT A HAPPY VEGEMITE WITH AD SPREAD

It’s good to be crazy

By Steve May, Copywriter and CEO at Rockatansky. Being crazy is one of the best advertising stories there is. Nike’s recent ‘Dream Crazier’ commercial is read more …Continue reading It’s good to be crazy

EASY ANONYMITY IS THE CURSE OF THE INTERNET

By Libby Purvis. An almost universal desire is wanting your voice to be heard, your opinion aired. For generations most made do with the village read more …Continue reading EASY ANONYMITY IS THE CURSE OF THE INTERNET

BORN LEADER BUTTROSE THE RIGHT PERSON TO FIX THE JAUNDICED ABC

By Chris Kenny. Ita Buttrose immediately gifts the ABC some attributes it has been lacking. She is a born leader, powerful advocate and an exper­ienced read more …Continue reading BORN LEADER BUTTROSE THE RIGHT PERSON TO FIX THE JAUNDICED ABC

WOULD THE LIKE OF SOUTPHOMMASANE AND HIS ILK, PLEASE JUST GO AWAY!!!!

By Marcus Honesta. Thank God for sanity finally prevailing. Showing just how out of touch that sanctimonious, blowhard and windbag the former Race Discrimination Commissioner read more …Continue reading WOULD THE LIKE OF SOUTPHOMMASANE AND HIS ILK, PLEASE JUST GO AWAY!!!!

Free The Bid Australia presents TVC Pitch Intensive in Melbourne and Sydney

Providing emerging female directors with insider knowledge on how advertising agency creative teams and heads of TV production departments select and work with TVC directors, read more …Continue reading Free The Bid Australia presents TVC Pitch Intensive in Melbourne and Sydney

BRAND POWER IN THE AGE OF DECLINING TRUST.

By Andrew Baxter. Edelman’s annual Trust Barometer report in 2017 carried a headline “Trust is in crisis around the world”. A KPMG report last year read more …Continue reading BRAND POWER IN THE AGE OF DECLINING TRUST.

$22B STOCK ROUT: ONE OF THE BIGGEST COMPANIES IN THE WORLD IS FACING AN EXISTENTIAL CRISIS.

By Craig Giammona. Kraft Heinz might need a new recipe. The packaged food giant reported a troika of bad news on Thursday – profit that missed read more …Continue reading $22B STOCK ROUT: ONE OF THE BIGGEST COMPANIES IN THE WORLD IS FACING AN EXISTENTIAL CRISIS.